Marketing Communications
Effective marketing communications need to delve deeper than basic product or service offerings to engage customers’ imaginations. Whether it’s a new-product campaign, a carefully crafted glimpse at a company’s culture, or a compelling backstory about a brand or company founder, meticulously told and tightly woven storytelling is a key ingredient to converting prospective buyers into loyal customers. Moreover, it also helps you differentiate your brand in today’s highly competitive marketplace and demonstrates a higher level of commitment to curating a top-notch customer experience.
Alembic Media leverages decades of professional storytelling to better position your company amongst your competition. While there’s no substitute for high-quality product offerings, strong and compelling marketing communications can help steer purchasing decisions and build long-term customer relationships. As a corollary benefit, great marketing communications can also help reflect your company’s values, history, and future ambitions.
Services offered:
Advertising concepts and copy
Product branding and ideation
Brand stories
Branded content (advertorial copy)
Company histories and founder biographies
Sponsored-athlete profiles and interviews
Product naming
We’re available to discuss custom-tailored marketing projects.
Current and past clients include:
Cascade Designs
North Sails
Harken
Hobie Cat Company
Royal Gorge Dinosaur Experience
Yale Cordage
Gunboat
McGee Industries (McLube sailing products)
StormFender
Coast Guard Foundation
Boat Locker
Work samples are available upon request.